Who are we ? 

Founded in 1998 by bike enthusiasts, Now Company has become a leading supplyer of quality bike accessories

Our values 

Aware of the importance of quality equipment and thanks to our product, our purpose is to improve the comfort of all cyclists as well as the performance of atletes.

For this reason, the brands we work with are carefully selected according to QUALITY, INNOVATION and SUSTAINABILITY criteria.

We also work constantly to create human and lasting relationships with all of our partners.

It is thanks to those values that Now Company has become one of the main suppliers in the BENELUX and France but also abroad, of various brands such as Topeak, Jagwire, Power bar, Knog, Enduro Bearing, ...

Our History 

Key Figures

Where to see us : 

In magazines

At trade fairs

Localization

Avenue Léonard de Vinci, 14

1300 Wavre

Belgique

About Now Company

Our values

We specialize in the sale of high-end bicycle and outdoor sports accessories with the aim of improving the comfort of cyclists and athletes. 

We are the exclusive representatives in Belgium and France of a large number of growing brands such as Topeak, Jagwire, PowerBar, Enduro Bearings, ... 

We select the brands that meet our requirements: QUALITY, INNOVATION and SUSTAINABILITY.

Our philosophy is to build a human and lasting relationship with our partners. We adapt to each of our customers in order to guarantee a quality service. 

Each dealer has his own way of working and we are ready to comply with it until the cooperation becomes perfect.